FRIday. It is my first day here at the Ideal Minds Corporation. It is a production outfit at the Pacific Center building in Ortigas, Pasig City. I met with my boss, Ms. Niña de Torres, the online manager of Flippish.com, "the first online Pinoy video channel." Flippish.com is produced by the Ideal Minds Corporation.
Ms. Niña gave my first task - that was for me to study the nature of Flippish.com. So, I familiarized myself with the web site and all its shows. Then, my boss asked me to critique one of its online programs, Pinoy Parazzi Live (an entertainment talk show hosted by the radio personality and show business columnist Roberto "Tita Swarding" Espena and Faith), which airs live every Friday, from 3 to 4 PM, on Flippish.com. I liked my first task because I had to comment on its programming, production values, and, marketing and promotional strategies. I applied everything I learned in class - from marketing and promotion to production design to directing to hosting.
My second work was to make a statistical report on the viewership of Flippish.com online viewers for the month of July. I found it related to marketing and promotion / advertising because I was asked to analyze the figures and data given. I believe for a first day of internship, this job was really challenging because I had my deadline that day but I was not psyched by the assignment. I researched about Flippish.com and recalled my theories on broadcast marketing and promotion under Professor Fernando A. Austria, Jr.
Then, I was asked to write down questions for an interview with Gary Valenciano and Martin Nievera in their As One repeat concert that night. I was already quite exhausted this time but still I just thought of enjoying it while making exciting and interesting, not-the-usual-condescending type of questions - which I learned from Professor Antonio S. Santos in structuring interview questions.
Lastly, as I end my first internship FRIday, I was given a homework - that was to give a detailed critique of all Flippish.com shows - again, I had to consider their programming, production values, marketing and promotional strategies.
Actually, I realized that my boss gave me tasks with quite vague instructions particularly, in making the report and critique because what she said was pretty general in nature. Hence, I had to ask her important specific questions (e.g. which areas of the shows I had to comment on, format I had to follow, etc.). In this case, I did not mind whether she got a little irritated or not because I strongly believe that asking relevant questions properly is always a part of effective communication and learning. For this internship, I just want to always produce quality output right on time so I will do everything I can to deliver my boss's instructions efficiently.
FRIday end.
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